PMO has been actively working on one of the new PR/communication strategy directions
PMO, for more than a year, has been actively working on one of the new PR/communication strategy directions.
Communication strategy existence within the organization is very important as for private, also for public sectors. Target group identification, selection of appropriate communication channels and key message establishment, with the particular communication channels, should apply to specific target audience, is one of the first priorities in public sector.
Communication strategy is developed under the general strategy and should come out from strategic goals. Communication strategy is later transferred into action plan that must be reflected in allocation and execution of financial, human and time resources.
PMO Business Consulting is actively working on creating communication strategies for different organizations. It has already implemented several successful projects for public sector. Detailed assessment of organizational goals, processes, and stakeholders are key to success for the company. A valuable strategy can be established, only through the detailed situational analysis that is customized, measurable and challenging for the company.